Inspiration for entreprenuers who
want more impact, influence and income.

Thomson Dawson’s White Hot Center

Business transformation guidance designed to help you and your teams develop more focus, clarity, and confidence to elevate your presence in the marketplace, attract higher value customers, and move them beyond the reach of your competitors.

Strategic Brand Development Workshops

Learn how leaders and their teams build consensus to make the right strategic and creative decisions to build a “one and only” brand customers love.

Brand Positioning Workshop
Brand Storytelling Workshop
Brand Voice Strategic Workshop

Client Success Stories

Learn how my clients have transformed their business to the next level!

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ThedaCare
Studio C

The Latest from the White Hot Center Blog

Insight and inspiration for 21st century entrepreneurs.

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Paul Rand: The man who influenced my entire design career.

Paul Rand had a profound influence on my work. He was the reason I’ve dedicated my entire career to corporate and product brand design. Paul Rand (1914-1996) was an ...

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The best idea is the one you think is impossible.

I’m excited to share a sample chapter from the Book Project. The White Hot Center Manifesto How 21st Century Entrepreneurs Create More Impact, Influence and ...

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The odds and ends.

The by-products are something apart from the main article or effort of creation. The brick-a-brac. The odds and ends have tremendous value all their own. What do ...