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The White Hot Center

One-day facilitated brand strategy workshops designed to guide leaders and teams to more clarity, confidence and consensus to overcome their brand growth challenges.

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Increase your understanding and application of brand strategy to build the foundation of influential brand power with high value customers.

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Brand Strategy Workshops Facilitated by Thomson Dawson.

Thomson brings over three decades of advisory and creative expertise across 6500 engagements in business and brand strategy, marketing, communications and design disciplines–with deep knowledge and expertise in strategic brand development issues and challenges. He has collaborated with leaders and teams in diverse organizations from startups to global brands in the US, Canada and Europe.

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WHAT PEOPLE SAY

Paper Fan

JOE BRUZESSE
FOUNDER CEO
SPRIGEO, INC

The strategy for bringing our brand to the world was extraordinary. I can’t recommend Thomson enough.”

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NATALIE NOVAK BAUSS
FOUNDER CEO
KPS ESSENTIALS

Finally we have a clear vision for our future growth and the confidence we’ll be making the right decisions to make our marketing and sales more effective going forward.

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DAVID BARELLA
GLOBAL MARKETING
COAPT SYSTEMS INC

Thomson did an excellent job of guiding our marketing team through the strategic positioning and creative development process for our recent product launch.