Escape the order-taker-bill-by-the-hour business model and transform your creative business to “value creator” status attracting higher value clients and commanding bigger fees.
AN ADVISORY PROGRAM FOR ENTREPRENEURS OF A CREATIVE SERVICE BUSINESS
The reality facing all entrepreneurs of a creative service business is clients have abundant choice in providers, technology has made the delivery of creative services a commodity, most providers are easily replaced, and the downward pressure on fees and profits is accelerating.
But against these challenges, enlightened entrepreneurs can build amazingly rewarding and profitable creative businesses collaborating with higher value clients on important projects who are willing and able to pay premium fees their expertise and reputation commands.
What would it mean for you to collaborate with higher value clients who seek you out because they trust that you (your team) will get them to a high value outcome they can’t get from available alternatives and pay you premium fees to do so?
It’s a high bar, but not out of your reach with the right mindset, guidance, and disciplined action. Take a quantum leap toward your bigger future!
Where you look is where you go. What does your bigger future look like?
What do you have/need/plan for now and into the future to get where you want your business to go?
Build your reputation as the go-to delivering specific high value business outcomes.
Strategies for attraction, presence and outreach.
VALUE ADD PRICING
Strengthen your competitive advantage.
Developing an effective killer team delivering massive results for clients.
Through a series of frameworks and 1:1 deep dive discussions over the course of (6) weeks, the work we do together is designed to help you gain more clarity, confidence, traction, and momentum to set the foundations for taking your creative business to the desired next level. The program includes (3-4) advisory consulting interactions over a two month period after your completion of the program for issues, questions related to your implementation and iterations.
I’ve designed this advisory program for Owners / Partners of an early growth creative services business who want actionable guidance on setting the foundation for transforming their business to the next level. The content/advisory discussions of each model are focused on overcoming growth issues facing firms with less than 10 employees in diverse creative, media, and professional services disciplines.
You’re a good fit for this advisory coaching program if who want to:
elevate your strategic thinking, practice knowledge and decisions about how you will go about the business of creating your bigger future.
narrow your focus and actions toward becoming known as the go-to firm solving a specific high value business problem for a specific type of client willing and able to pay a premium fee for its resolution.
create a blueprint for building your visibility strategy in the marketplace and the actions required for early, on-going business development and lead generation attracting higher value clients.
have a greater understanding and skill to develop winning proposals that command premium fees.
have clarity on developing an effective team, hiring the right people, with the right skills and talents to create results for clients.
“We wanted to expand our interior design practice by offering full architectural design. Working with Thomson’s frameworks and guidance we've successfully positioned our new service offering in complement to our interior design practice. The result for me is having more clarity and confidence in presenting our expanded practice to our current and future residential clients."
Residential Architectural / Interior Design
“We really appreciate everything Thomson has done for us over the past 2 months helping us focus on our strategy to attract better clients. I'm confident his advise will definitely help us grow."
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Marketing & Design Agency