
BUSINESS TRANSFORMATION FOR STARTUP FOUNDERS



Be the only choice.
A 6-week strategy intensive for early-stage founders who want to elevate their competitive advantage and transform their business. If you've crossed the 7-figure revenue threshold, you’ve successfully proven there’s a growing market for the value you offer. But to get to the next level of growth in your business things seem murky.
How do you stand out from the noise and clutter of a crowded market?
What should you focus and prioritize your resources on next?
How do you grow and scale your business without burning out or bottlenecking your own progress?
This is the early-struggle plateau where most startups stall.
If you're stuck here, you need clarity and a transformative strategy you have 100% confidence will get you moving in the right direction.
This requires thinking in a certain way to help you see your business differently, so customers do too.
No business can grow and evolve beyond the current knowledge and capability of its leaders. Enlightened founders know the marketplace moves too fast or one mind and is unforgiving territory for the business without strong competitive advantage.
Uncover the one idea of value that makes your business the only choice and create the roadmap to get beyond the $1-$5M revenue level.
Attract an expanding base of loyal, advocate customers
Increase productivity and retention of talented employees
Attract the right investment growth partners
Command premium pricing of your offerings
Grow distribution with strong velocities in sales channels
Gain attention from earned social and trade media
Less dependence on advertising
Together, we can strengthen your competitive edge by aligning your thinking, team, message, and customer experience around a high value ideal the marketplace rewards.
Let's get to work!

WHAT CLIENTS SAY!
"Working with Thomson was immensely valuable. Make sure you're ready to do the work. Our company invested a lot of time contemplating each topic on our own in advance of each strategy session. The quality of the time you spend thinking through each framework and preparing for your strategy sessions will proportionately equal the quality of the final product. Thomson facilitates, guides and coaches, but it’s your effort that determines success."
Frank Dal Bello
Founder, CEO Haystack
SaaS Hiring Solutions Software



“Working with Thomson was the best experience of our startup journey. He masterfully guided us to realize a much bigger vision for our business and our brand. When my partner saw the strategy recommendations for our new brand, all he could say was, “this looks like money!”
Jan Rem
Founder/CEO
Ambrosia Linens Inc.
Consumer Products
“Our company needed to re-position our business for the future! Thomson, worked with us to craft a solution that not only was highly marketable, but also something that fit our company culture like a glove. Thomson has an amazing ability to visualize, analyze, watch, listen and ask the right questions"
Jeff Lipis,
Managing Partner PRJ Consulting
Oracle/ People Soft Consulting
“With a new venture in the wings we were looking for a strategy and identity in the marketplace that would set us up as a step above the rest. His guidance was spot on for our niche. The strategy for bringing our brand to the world was extraordinary. I can’t recommend Thomson enough.”
Joe Bruzzese
Founder/ CEO, Sprigeo, LLC
SaaS Technology Startup
THE QUANTUM LEAP BUSINESS TRANSFORMATION PROGRAM
WHAT IS IT?
A 6-week, one-on-one advisory program to help increase your knowledge and accelerate your development of a transformative strategy as the source code for unparalleled competitive advantage.
WHO IS IT FOR?
Forward thinking founders, business leaders of early-stage consumer products and B2B companies ($1-5 million+ annual revenue) who want to elevate their early struggle business to a period of rapid, evangelical sales growth and scalable profitability.
WHAT DO YOU GET?
One-on-one expert insight, guidance, and creativity:
Expert Business Assessment to establish the roadmap to the desired transformation. Full access to all coaching material. Six weekly 2-3 hour strategy sessions for each program module. 24/7 text/email support. PDF copy of my book The White Hot Center Manifesto.
The Transformation Roadmap (PDF)
Executive Summary documenting the key leadership decisions made during our strategy sessions together. It's 90-day roadmap necessary to inform and guide the actions and behaviors of your internal operating teams implementing future culture, marketing, innovation, customer experience design, go-to-market presence, marketing communications, and sales imperatives.
Post-Strategy Implementation Review
60-90 days after your completion of the program we get together to review and discuss your implementation progress, continuing challenges, and possible iterations. (2-3 Hour Zoom)
THE INVESTMENT
$7500 USD paid in advance and nonrefundable.
What makes this advisory program different.
Most advisors focus on tactics–marketing campaigns, branding exercises, or “growth hacks.” That’s not what I do. This program goes deeper. We’ll uncover the one idea of value that makes your business the only choice for the customers who matter most and then embed it across every part of your business so you can scale with confidence. This is not a marketing exercise. It's a business transformation sprint.