Business Transformation Guidance
Strategic Brand Development
An ideology, mindset and methodology to help you develop strategies to scale your impact and influence with higher value customers.
If you’re like most leaders of early stage companies, what keeps you up at night usually revolves around issues of scale and managing the opposing forces of operational effectiveness and customer intimacy.
My Clients are seeking quantum leaps rather than incremental steps in the proocess of business/brand transformation.
For many emerging companies (perhaps yours) undertaking a business or brand transformation initiative is often a once in a lifetime event. In a marketplace of clutter and noise, many struggle to gain competitive advantage in the confusion of our digital age.
If this rings true for you, let’s work together. I bring an ideology and methodology to help you and your team be more effective in the strategic and creative decisions you make to have more impact and influence in your marketplace.
For three decades, I’ve advised leaders and their marketing teams helping them have more clarity, consensus and confidence to overcome critical business/brand transformation challenges and transform their early growth business to the next level of success.
I’ve worked with over 150 diverse organizations in the US, Canada and Europe. My practice specialties include market insight, strategic brand development, value creation, verbal and visual brand communication strategies for sales and marketing channels.
When I’m not working with clients, you’ll find me writing my forthcoming book “The Scalability Factor” in the shadow of the majestic Red Rocks of Sedona, Arizona.
If you believe there is greater potential in your brand than what’s being demonstrated, if you’re finding your marketing ineffective, your impact and influence limited or if you’ve lost your competitive advantage being perceived as a commodity, maybe it would be worthwhile for us to have a conversation.
“For our new venture we were seeking a strategy and identity in the marketplace that would set us up as a step above the rest. From the very first workshop until the final hand-off of our brand development assets, Thomson delivered on every level. The strategy and creativity for bringing our brand to the world was extraordinary. I can’t recommend Thomson enough.”
Founder and CEO, Sprigeo, LLC
Technology Startup, Educational Services