Inspiration for entreprenuers who
want more impact, influence and income.

Five Focus Strategies to take Quantum Leaps to Scale Your Startup Business.

Without a strategic focus on the customer experience, its unlikely your startup business will gain the traction and momentum to scale against the headwinds of a cluttered and noisy marketplace. Influence in the marketplace is the white-hot center of inspired…

Case Study: Flying Embers Hard Kombucha.

Developing the brand positioning strategy for a startup hard kombucha brand. Flying Embers Hard Kombucha is on a mission to be the global market leader in the better-for-you alcohol beverage category. Flying Embers brand offers the world a great tasting,…

Connecting the Dots of Devastating Innovation.

Seemingly there is no stopping the rapidity of devastating innovation. It’s happening faster and with more profound effects than anyone can imagine in real time. Hardly a generation ago, the Rand McNally Atlas was the beloved source for navigation and…

In search of INFLUENCE.

The Four Pillars of an Influential Startup Business and Brand. It takes more than a pot of investor’s money and splashy marketing to build an influential business and brand. Influence in the marketplace is the white-hot center of inspired business…