Inspiration for entreprenuers who
want more impact, influence and income.

About the White Hot Center

Welcome to the White Hot Center!

I specialize in what’s next– advising CEOs/CMOs in startup, early stage to mid-market companies on strategies to transform their business/brand to a higher level of success so they can have more impact, influence and income.

Through my blog, podcasts, speaking, strategic workshops and creative consulting, I share insight and ideas to help leaders and teams in growing organizations achieve greater mastery of their inner game (innovation and creative thinking), and their outer game (the quality of your presence in the marketplace) in four strategic pillars:


Ideas that help you create and connect a compelling vision for marketplace success based solely on what truly matters to you, leverages your organizations unique capability to serve customers and clients; and enables you and your team to experience greater fulfillment and deep satisfaction beyond money-making.


Ideas that expand the quality of your presence and influence in the marketplace by elevating your thinking, clarifying purpose, enhance your effectiveness to innovate new value, build the right team and culture, and expand your contributions to the marketplace in ways customers and clients love.

Value Creation

Ideas on building a culture of innovation and creativity within your business, developing a more compelling value proposition, innovate products and services that are highly valued by your customers and not in abundant supply from competitors.

Impact and Influence

Ideas to expand your impact, influence and competitive advantage in the marketplace through strategic brand development strategies that position your business as the “one and only” choice in the minds of the best customers and clients, elevating your business making price and  competitors irrelevant.

The White Hot Center Model

I invite you to participate in the conversation here. Please subscribe to my blog and follow me on Twitter.

Check out the White Hot Center Manifesto  – the theme of my forthcoming book where I present 21 “first principle” mindset strategies for business and life success specifically for 21st century entrepreneurs.

Thanks for visiting! I look forward to you sharing your insights with all of us by your comments!

To your inspired success,

Thomson Dawson
Business Transformation Guidance
Strategic Brand Development

If you have a business transformation challenge,
let’s have a conversation!