Inspiration for entreprenuers who
want more impact, influence and income.

About the White Hot Center

Thomson Dawson of The White Hot Center

Welcome to the White Hot Center!

If you’re a startup entrepreneur at the beginning of your success journey, or an established business leader taking your business to the next level, you’ve come to the right place!

Hello! I’m Thomson Dawson.

My purpose here is to inspire your success and help you build the strategic and creative foundation to take your business to higher levels of success.

Through my blog, podcasts, strategy workshops and issue-based creative consulting, I share insight and ideas to help you to achieve greater mastery of your inner game (innovation and creative thinking), and your outer game (the quality of your presence in the marketplace) in four strategic pillars of life and business success:

Vision and Purpose

Ideas that help you create and connect with a compelling vision for your total life/business experience based solely on what truly matters to you, leverages your unique talents to serve customers and clients; and enables you to experience greater joy, fulfillment and deep satisfaction in life and business beyond money-making.


Ideas that can expand the quality of your presence and influence in your life and  the marketplace by elevating your thoughts, clarifying your purpose, enhance your effectiveness to innovate new value, build the right team, and expand your contributions to the marketplace in ways customers and clients love.

Value Creation

Ideas on building a culture of innovation and creativity within your business,  developing your value proposition, innovate products and services that are highly valued by your customers and not in abundant supply from competitors.

Impact and Influence

Ideas to expand your impact, influence and competitive advantage through strategic brand development, marketing communications, sales and business development strategies that position your business as the “one and only” in the minds of the best customers and clients, elevating your business from the slush pile of competitors.

The White Hot Center Model

I invite you to participate in the conversation. Please subscribe to my blog and follow me on Twitter.

Check out the White Hot Center Manifesto  – the theme of my forthcoming book where I present 21 “first principle” mindset strategies for business and life success specifically for 21st century entrepreneurs.

Thanks for visiting! I look forward to you sharing your insights with all of us by your comments!

To your inspired success,

Thomson Dawson
Business Transformation Guidance
Strategic Brand Development

If you have a business transformation challenge,
let’s have a conversation!